Being a logo designer is incredibly fulfilling. But it’s also intensely demanding.
Every month, you’ve got to secure new projects, work on those projects, deliver final work to the client, maybe even deal with revisions or criticism. And almost nothing feels better than wrapping up a successful project with a very satisfied client.
The problem is: if you’re only delivering a basic logo to your client, you could be leaving money on the table each time you close the chapter on one client and move to the next.
You’re a smart logo designer. So I’m sure you charged enough for the project in the first place. And as long as they weren’t a terrible client, there’s always the chance that you’ll work with them again.
But there’s something that many logo designers overlook when it comes to adding revenue to the work they already do.